How the system works.
Technologists know how to build. But many haven't worked inside the business, managed its workforce or carried its budgets.
I've been in the trenches. I've seen bad practices and poor planning turn into lost revenue and ballooning costs. I've been brought in when projects failed, and I've worked to fix systems that couldn't be maintained or deployed. Good practices up front could have prevented much of it.
The gap between technical people and business people is a running joke for a reason. I've worked on both sides, so I can speak both languages.
Technologists know how to build. But many haven't worked inside the business, managed its workforce or carried its budgets.
Business people understand their work. But without a technical background, they may not know what's possible or how to ask for the right solution.
Technology designed to solve a business objective,
not merely a technical problem.
I understand the economic forces that shape what a business needs from its technology. I bring that judgment into projects early, along with the technical experience to put good practices in place, before the work turns into a struggle or is abandoned.
I've led projects where a lot of money was riding on getting it right, and where good practices were what made it succeed and let me hand the system off to the business without endless ongoing involvement.